Brandiversity was retained by ForemostCo to develop a new website and combine multiple business units into one cohesive brand.

With business segments spread out across the globe and 4000+ unique SKU's, ForemostCo presented a unique challenge. They wanted to develop a new website that allowed for future implementation of e-commerce functionality while rebranding the five separate business units under a new corporate branding initiative.

There were several limitations from the inception of the project that were out of our control. The original logo couldn't be refreshed and the color schemes all had to remain the same (blue/green). Once we worked through those parameters we developed a cohesive brand under the name The ForemostCo Family including logo redesigns that matched the original aesthetic of the ForemostCo logo. Brandiversity also developed the live packaging, product photography, drone videos, iconography and a redeveloped website capable of implementing an e-commerce platform.